Engaging young people in agriculture is crucial for the sustainability and innovation of the industry. We have compiled a series of strategies to best accomplish this: Education & Awareness: Through educational programs in schools and communities, we can highlight the importance of agriculture and its potential for careers and innovation. Bralca is proud to partner…
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The importance of building your personal brand
The power of your personal brand can be underestimated. Whether you’re a manager or employee looking to upscale or a new entrepreneur pursuing a new project, having a personal brand is a huge asset. It's about managing and shaping perceptions about yourself, just as you would for a product or a company. By curating your…
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The Upgen Project
Jessica Hickman and Brooke Watts are spearheading a transformative initiative to cultivate a generation of ethical leaders by addressing toxic cultures at their root. Rather than merely reacting to instances of bullying and misconduct, they're pioneering a proactive approach. Their vision is to instill in young minds, aged 12-18, the skills necessary to recognise and…
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Alumni collaboration supports real-life agriculture career experiences through schools challenge
Brooke Watts and her father Ben Watts from Bralca with Marketing Business Partner for Charles Sturt’s Faculty of Science and Health Ms Belinda Doherty Charles Sturt collaborated with Bralca, a company run Charles Sturt alumni, to host the first phase of the NSW School Merino Wether Challenge. The University's sheep yards in Wagga Wagga was…
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